Hi Spence, great post. I think you are nailing down these points. I had a recent experience with the tactics of a big name window company and quickly went over my head. In searching for ammo (figuratively!),
I ran across an excellent competitor that was checking your boxes. The branding, interaction, product, transparency and education; he was killing it. He literally responded to everyone's post and walked more than a few out of financial oversteps. I wasn't able to support his products, (halfway across the country from me), but I shared his videos and would have bought in a minute of I lived closer.
Your big picture approach with your competition seems a successful strategy. All the parts are working. Thank you for sharing your wisdom. Know you will do well. 👍👍
Thanks a bunch for this feedback! I really appreciate the time you took to write back. Definitely an interesting topic that I have been dealing with for the last like 8 years!
Hi Spence, great post. I think you are nailing down these points. I had a recent experience with the tactics of a big name window company and quickly went over my head. In searching for ammo (figuratively!),
I ran across an excellent competitor that was checking your boxes. The branding, interaction, product, transparency and education; he was killing it. He literally responded to everyone's post and walked more than a few out of financial oversteps. I wasn't able to support his products, (halfway across the country from me), but I shared his videos and would have bought in a minute of I lived closer.
Your big picture approach with your competition seems a successful strategy. All the parts are working. Thank you for sharing your wisdom. Know you will do well. 👍👍
Thanks a bunch for this feedback! I really appreciate the time you took to write back. Definitely an interesting topic that I have been dealing with for the last like 8 years!